Acest site foloseste cookie-uri. Apasati butonul alaturat pentru o navigare cat mai usoara.
Daca folositi acest site, sunteti de acord cu utilizarea cookie-urilor.
X Acest site foloseste Cookies.
Continuarea navigarii implica acceptarea lor. Detalii aici

Fa-i pe altii sa scrie despre tine. Influenta bloggerilor asupra afacerilor

Tags: blogging, afaceri, bloggeri, postari, notorietatea brandului

Cei care au afaceri trimit, nu de putine ori, cereri catre bloggeri cunoscuti si cu renume intr-un anumite domeniu, pentru ca acestia din urma sa scrie despre ei si despre afacerile lor.

Aceste rugaminti nu sunt doar pentru o mai mare vizibilitate, ci fiindca asta face ca vanzarile respectivelor companii sa creasca, iar influenta pe care bloggerii cei mai cunoscuti o au in aceasta privinta a crescut de la an la an.

Studiile arata ca 81% dintre utilizatorii online au incredere in informatia pe care o citesc pe bloguri si 61% (asadar, un procent semnificativ!) dintre acestia au cumparat produse in urma recomandarilor facute de bloggeri.

De asemenea, aceleasi statistici arata ca 63% dintre internauti se lasa mai usor convinsi de un blogger in legatura cu un produs decat de catre o revista.

Cum punem la punct o astfel de strategie prin  care sa ii facem pe bloggeri sa scrie despre noi? Iata cateva idei.

Trebuie, in primul rand, sa retinem faptul ca strategia word-of-mouth derulata de bloggeri este in prezent una dintre cele mai puternice. 38% dintre bloggeri scriu despre brandurile pe care le iubesc sau, dimpotriva, le urasc.

65% dintre bloggeri urmaresc branduri in social media. Pe partea de SEO, postarile bloggerilor ne ajuta fiindca ofera continut bogat in cuvinte-cheie, contin linkuri catre site-ul nostru si beneficiem si de mentionari in social media.

Pentru o astfel de strategie, obiectivele noastre vor fi:

- cresterea vizibilitatii brandului
- imbunatatirea reputatiei brandului
- cresterea vanzarilor
- atragerea de clienti noi

Cand ne gasim reteaua de bloggeri relevanti pentru afacerea noastra, va trebui sa calculam si un buget fiindca cele mai multe articole sunt platite sau sponsorizate. Putem face cautari si in cadrul retelelor de socializare sau in Feed pentru a-i gasi pe acei bloggeri care ne urmaresc deja si pentru a-i contacta.

Putem organiza campanii care sa ii includa doar pe acestia sau evenimente numai pentru bloggeri. In urma unor astfel de evenimente sau pe parcursul lor, bloggeri ofera continut despre businessul pe care il derulam si cresc notorietatea brandului.

Sa tinem cont insa de cat de cunoscuti sunt, in primul rand, bloggerii pe care ii alegem si de cat de atasati sunt de brand.

Ii putem contacta prin e-mail si le putem prezenta astfel oferta noastra. Trebuie sa le oferim fie mostre, fie produsul in sine. Bloggerii trebuie sa scrie in mod sincer despre produsele respective, iar atunci cand exista parteneriate cu plata, cel mai bine este ca ambele parti sa fie sincere in aceasta privinta.

Autor: Stefan Matei

Ti-a placut acest articol?
Da Like, Printeaza sau trimite pe Email!
Cat de utila va este aceasta informatie?
Noteaza folosind stelele


Nota: 5 din 5 - 1 vot.

Alte articole similare pentru fiecare cuvant

Comentarii 24 comentarii

Anonim 14-Feb-2018 07:22:43
<a href=>Viagra Online Milano</a>
Overlook the local community when you are only enthusiastic about performing a swift flip. Speedy flips are about profits, so when you commence centering too much about the details, you may lose money. As an alternative target the residence itself, and what you have got to do to it to acquire a great profit.
<a href=>Cialis Generique Site Fiable</a>
If you are hoping to find some big sea food, but want to release several of your catches, then this good web is a requirement. Gaffing, is searched straight down on because it simply leaves a permanent opening in almost any fish you pull in. Netting, on the flip side, is secure yet calls for little speak to, which makes it a great choice for both knowledgeable, and commencing anglers.
<a href=>Acheter Cialis 20mg</a>
If you want to file for bankruptcy, or curently have, you are already aware how hard it might be to discuss with other individuals. The ideas in this post can present you with the information you should feel happier about personal bankruptcy, to help you unlock to your family regarding your monetary image.Private Financial Suggestions That Cash Can't Acquire
<a href=ünstig-Kaufen-Ohne-Rezept.html>Cialis Online Bestellen</a>
Anonim 05-Feb-2018 15:27:54
<a href=ünstig-Viagra-Ohne-Rezept-In-Berlin-Kaufen-436>Viagra Apotheke Rezeptfrei Kaufen</a>
Search the web for evaluations of your plumbing related service provider you are thinking of selecting. If folks are not happy together with the function the plumbing technician preforms, often times they will likely go on the internet and publish negative testimonials. Should they be satisfied with the plumber they may also post beneficial testimonials.
<a href=ür-Männer-Cialis-Generika-Erfahrungen-Generika-Cialis-5mg-492/>Viagra Für Männer</a>
If you can manage it, make an effort to take a little dance training before the wedding party. Points will get definitely hectic before the case and it is wonderful to experience a very little time set aside where you may make a move jointly. Additionally, the dancing training properly help you really feel more at ease on your wedding day.
<a href=>Cialis Shops</a>
To maintain your blood sugar from receiving as well reduced, never go a lot more than 5 waking up several hours without a food or even a goody. If you don't intend on waking up in the night time to have a snack food and check your insulin levels, you should also take in anything just before mattress. This may ensure your physique by no means will go too much time without what it really requires.
<a href=>Kamagra Oral Jelly Costo</a>
Anonim 05-Feb-2018 12:35:49

<a href=>Tas Hermes Birkin Super Premium</a>
<a href=>Nike Air Max Pas Cher Chine</a>
<a href=>Balenciaga Wallet Review</a>
<a href=>Burberry Sacoche</a>
<a href=>Rolex Rose Gold Day Date</a>
Anonim 04-Feb-2018 01:54:55
Excellent post. Keep writing such kind of info on your site. Im really impressed by your blog.
Hi there, You've performed an excellent job. I will certainly digg it and in my view suggest to my friends. I'm confident they'll be benefited from this web site.
<a href=>viagra on line</a>
Anonim 22-Sep-2017 12:05:15
visit poster's website
<a href="">canadian pharmacy king
drugs for sale
<a href=>metformin pcos</a>
canadian prescriptions
<a href="">ciprofloxacin 500mg antibiotics</a>
Anonim 22-Sep-2017 03:30:06
international pharmacy
<a href="">canadian online pharmacies</a>
canadian pharmacy meds
<a href=>clonidine hydrochloride</a>
canadian rx
<a href="">what is sertraline</a>
Anonim 21-Sep-2017 21:49:04
canada pharmacies online pharmacy
<a href="">canadian pharmacy</a>
prescription drug
<a href=>ciprofloxacino</a>
compare prescription prices
<a href="">does sildenafil 20 mg work</a>
Anonim 21-Sep-2017 13:39:34
canadian pharmacy viagra
<a href="">canadian online pharmacies</a>
pharmacy tech
<a href=>viagra cost</a>
us pharmacy no prior prescription
<a href="">viagra pill</a>
Anonim 20-Sep-2017 11:15:45
online pharmacy canada
<a href="">canadian online pharmacies</a>
cialis canadian pharmacy
<a href=>furosemida</a>
no prescription online pharmacy
<a href="">duloxetin</a>
Anonim 06-Sep-2017 10:22:12
what is cialis tadalafil used for

<a href="">buy cialis online</a>

para que sirve cialis tadalafil 5mg

<a href=>cialis coupon</a>
Anonim 27-Aug-2017 03:13:11
What a great advert for the Silk Road website.
<a href=>northwest willingly prefer canada</a>
Anonim 25-Aug-2017 17:29:09
differenza tra cialis viagra levitra

<a href="">buy levitra online </a>

kaj je levitra

<a href=>buy levitra online </a>
Anonim 25-Aug-2017 13:35:01
generic cialis canada pharmacy

<a href="">cheap cialis</a>

precio cialis vademecum

<a href=>buy cialis</a>
Anonim 25-Aug-2017 02:56:26
femara for growth issues

<a href=>store</a>

does sarafem cause weight gain

<a href="">internet pharmacy</a>
Anonim 24-Aug-2017 04:43:52
can you take cialis with viagra

<a href="">buy cialis</a>

cialis da dipendenza

<a href=>buy generic cialis</a>
Anonim 24-Aug-2017 01:14:34
viagra cialis levitra canadian pharmacy

<a href="">buy cialis online</a>

does cialis cause leg cramps

<a href=>cheap cialis</a>
Anonim 23-Aug-2017 21:39:54
cialis y fluoxetina

<a href="">cheap cialis</a>

onde comprar cialis 5mg

<a href=>buy cialis</a>
Anonim 23-Aug-2017 17:53:05
cialis private prescription cost

<a href="">buy cialis online</a>

cialis canada side effects

<a href=>online cialis </a>
Anonim 23-Aug-2017 14:16:26
cialis following prostate surgery

<a href="">generic cialis online</a>

cialis aus usa

<a href=>Cialismiz</a>
Anonim 23-Aug-2017 13:32:03
cialis versand deutschland

<a href="">generic cialis online</a>

cialis cozaar interaction

<a href=>buy cialis online</a>
Anonim 23-Aug-2017 11:11:56
cialis kaufen preisvergleich

<a href="">generic cialis online</a>

j'utilise cialis

<a href=>generic cialis online</a>
Anonim 23-Aug-2017 08:23:34
is it easy to get a prescription for cialis

<a href="">cialis cheap</a>

non prescription cialis alternative

<a href=>buy cialis online</a>
Anonim 23-Aug-2017 05:47:13
pharmacie en ligne fiable cialis

<a href="">buy generic cialis</a>

cialis online anonimo

<a href=>cialis</a>
Anonim 23-Aug-2017 03:05:18
cialis 10 mg costi

<a href="">hp

precio de la caja de cialis

<a href=>generic cialis online</a>

Lasa un raspuns

Informatiile scrise aici sunt confidentiale.
Adresa de email data nu va fi publicata niciodata. De asemenea, toate informatiile furnizate nu vor fi partajate cu terte persoane.

Atentie! Pentru a activa formularul, trebuie sa raspundeti corect la intrebare!

Ultimele comentarii